Kathryn Winland
Partner
Kathryn is an experienced researcher with a strong client focus and a holistic understanding of research—from design to implications. She has extensive experience conducting domestic and international research for leading technology companies.
Her work includes new product development and optimization, value proposition, positioning, messaging, ad testing, packaging, shopper insights, customer journey/journey mapping, usability, market segmentation, and other advanced modeling techniques.
Jennifer Beaver
Vice President
Jennifer is an experienced researcher with a strong sense of client service and a keen eye for detail. As director of Mozaic Group’s project management team, she draws upon her extensive management and logistics expertise to lead PM process development and department administration.
She has a long history of successfully managing complex qualitative and quantitative studies, including concept and product development, positioning, messaging, segmentation, and more.
Melissa LeHardy
Partner
Melissa’s background includes numerous qualitative and quantitative studies for Fortune 500 clients, primarily in the technology sector. A Burke-trained moderator, she has conducted thousands of in-person, telephone, and online qualitative interviews with consumer and B2B audiences around the globe.
Her skillset includes multi-country international research and high-level multivariate techniques such as conjoint/discrete choice and segmentation.
Brian Van Houten
Partner
With decades of experience in market research, Brian has been leading client and supplier-side research studies for technology and financial services clients since 1995—including focus groups, one-on-one interviews, and quantitative studies.
His work has included projects focused on innovation, new product development and product optimization, customer satisfaction, pricing and positioning, concept testing, market sizing, and segmentation research.
Carolyn Ahlstrom
Partner
Since 2001, Carolyn has been conducting market research almost exclusively in the area of high technology. Her expertise spans consumer and B2B research, with an emphasis on technical audiences such as IT professionals and developers.
Her work includes new product development and optimization, brand research, and ongoing tracking. She is a RIVA-trained moderator experienced in both qualitative and advanced quantitative methodologies.
Amber Reilly
Vice President
Amber has overseen countless qualitative and quantitative studies from inception through analysis and reporting. Her industry expertise includes technology, agriculture, education, healthcare, and finance, as well as various government agencies.
Amber is a RIVA-trained moderator whose previous experience includes eight years as a senior project manager at Issues & Answers Network, Inc. She received her BA in Psychology from Christopher Newport University.
Executive team
Our people
Partner
With decades of experience in market research, Brian has been leading client and supplier-side research studies for technology and financial services clients since 1995—including focus groups, one-on-one interviews, and quantitative studies.
His work has included projects focused on innovation, new product development and product optimization, customer satisfaction, pricing and positioning, concept testing, market sizing, and segmentation research.
Partner
Kathryn is an experienced researcher with a strong client focus and a holistic understanding of research—from design to implications. She has extensive experience conducting domestic and international research for leading technology companies.
Her work includes new product development and optimization, value proposition, positioning, messaging, ad testing, packaging, shopper insights, customer journey/journey mapping, usability, market segmentation, and other advanced modeling techniques.
Partner
Melissa’s background includes numerous qualitative and quantitative studies for Fortune 500 clients, primarily in the technology sector. A Burke-trained moderator, she has conducted thousands of in-person, telephone, and online qualitative interviews with consumer and B2B audiences around the globe.
Her skillset includes multi-country international research and high-level multivariate techniques such as conjoint/discrete choice and segmentation.
Partner
Since 2001, Carolyn has been conducting market research almost exclusively in the area of high technology. Her expertise spans consumer and B2B research, with an emphasis on technical audiences such as IT professionals and developers.
Her work includes new product development and optimization, brand research, and ongoing tracking. She is a RIVA-trained moderator experienced in both qualitative and advanced quantitative methodologies.
Vice President
With two decades in the market research industry, Amber's expertise spans B2B and consumer research, with an emphasis on technical audiences. She's known for her strong client focus and creative approach to research, from inception to reporting.
Amber is a RIVA-trained moderator experienced in domestic and international qualitative and quantitative research. Her work includes brand research, new product development and optimization, positioning and messaging, ad and package testing, ongoing tracking, and more.
Vice President
Jennifer is an experienced researcher with a strong sense of client service and a keen eye for detail. As director of Mozaic Group’s project management team, she draws upon her extensive management and logistics expertise to lead PM process development and department administration.
She has a long history of successfully managing complex qualitative and quantitative studies, including concept and product development, positioning, messaging, segmentation, and more.